What is chenille embroidery?
Chenille is a loop-stitched embroidery technique that produces raised, plush letters and patches — the standard for varsity letterman jackets and college athletic apparel. Mughal Apparel runs chenille embroidery in-house on Tajima multi-head machines.
Detail
Chenille embroidery is a loop-stitched decoration technique that produces a raised, plush, fuzzy texture — most recognisable as the bold letters and patches on varsity letterman jackets and college athletic apparel. The technique uses a thicker yarn (typically wool, acrylic or polyester-acrylic blend) looped through fabric to create dense, soft 3D shapes. Common applications: varsity letterman jacket letters and patches, college team apparel, retro streetwear branding, premium polo shirt monograms. Mughal Apparel runs chenille embroidery in-house on Tajima multi-head machines, both direct-to-garment chenille and as separate chenille patches sewn onto garments. Standard chenille thread colours: full Pantone matching available with custom dyed thread (lead time +1-2 weeks for custom colour). MOQ for chenille-decorated garments: same as base garment MOQ (50 pieces).
Key facts
- Loop-stitched raised plush texture
- Standard for varsity letterman jackets
- Tajima multi-head machines in-house
- Direct-to-garment or as separate patches
- Custom dyed thread Pantone matching available
Related answers
Does Mughal Apparel do embroidery?
Yes. Mughal Apparel runs Tajima multi-head computerised embroidery in-house — flat, 3D puff, chenille, metallic and applique, up to 15 thread colours per design, hoop sizes 4×4 inch to 8×12 inch.
What decoration techniques does Mughal Apparel offer?
Mughal Apparel offers in-house Tajima multi-head embroidery, Kornit Storm Hexa DTG, dye-sublimation, screen printing, heat transfer, woven/embroidered patches, and leather embossing — all on-site at the Daska factory with no subcontracting.
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Email info@mughalapparel.com or WhatsApp +92 336 755 3352 with your tech pack or design reference.